Vol 7 Issue 2 April 2019-June 2019

Abstract: The main objective of the study is to investigate performance implication and determinants of business level strategies of some textile factories in Ethiopia. This objective is cascaded into specific objectives and addressed through the use of explanatory research design. The study used secondary data. The data was tested using different test statistics to make it suitable for analysis. The analysis of the data was made using linear regression model. The main findings of the study suggested that external environment related factors which have been captured by dynamic Environment and Environmental munificence and industry concentration are the significant determinant of the low cost position strategy for case company A. The differentiation strategy captured by the intensity of advertising is also determined by environmental munificence, dynamic environment and industry concentration for case company C. Advertising intensity elements of differentiation strategy can also be explained by low slack discretionary resources for case company E. Therefore, managers, policy makers and researchers had better to give an emphasis for the key variables elements that have a direct impact on strategy choice and use of textile factories in Ethiopia. In so doing, a well-integrated and coordinated set of commitments and actions need to be taken by policy makers and industry captains just to build the resources, capabilities and core competencies of firms through different intervention measures so that    cost or differentiation advantages or both can be earned from the industry environment.

Keywords: Determinants, business level strategies, textile factories, Policy and Ethiopia.

Title: Determinants of Business Level Strategies: A Study with Reference to some Selected Textile Factories in Ethiopia

Author: Prof. K. Sambasiva Rao, Taye Amogne Kebede

International Journal of Interdisciplinary Research and Innovations

ISSN 2348-1218 (print), ISSN 2348-1226 (online)

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Abstract: The improved banking scenario has positively impacted the Indian economy with profound transformation and structural changes in the financial system in India. The introduction of  the  banking reforms, the emergence of technological advancement coupled with cut throat competition amongst banks are the driving force  that have  contributed to the growth of  the banking sector. The truth is that banks in India have become competitive, dynamic, hopefully, also more efficient and profitable. But in all of these, there is this fundamental question which is repeatedly asked but no absolute answer provided, that is are the customers really satisfied with the services and products as promised by these banks? Are they banks committed to improving their services and products?   Are customers experiencing practical scenarios of banks effectively handling their dissatisfaction and also ensuring that systems are instituted to resolve these complains?  There is, thus the notion that you cannot talk about improving customer satisfaction and loyalty in the competitive environment without first delivering the quality of services and products to the customers. Consequently, in the process of offering these services and products, there are likelihood of customers experiencing challenges either from the employees or with the available facilities.  So it is the responsibility of the banks i.e. public, private and foreign to provide the physical and core services in order to maintain their customer base, market share and profitability.  This study seeks to examine the importance of maintaining and improving customer -employee relationship with the view of enhancing service quality and customer satisfaction because the customer is the ultimate recipient of whatever services and products rendered. It is important to note that customer satisfaction should be a strategic and managerial priority for banks if they want to gain and maintain competitive advantage. Service encounter is also critical in modern day banking business and if not given the requisite attention, skills and empowerment can result in failure in a number of ways, which may in turn lead to relationship breakdown. This present study is descriptive, exploratory and literature –review based in nature.  Secondary data was derived from past and current literatures in journals, articles, research papers, magazines, newspapers and websites for interpretation and analysis. This study underpins the importance of customer feedback and its implications to sustainability and profitability of banks. Dealing effectively with failed service encounters should be seen as one of the critical success for the banking sector. The result of the study revealed that the Indian banking industry has become highly competitive  such that quality service and satisfaction of customers should be seen as  a priority and paramount concern if bank institutions are to survive, grow and succeed in the competitive environment. Importantly also, employee relationship with customers is essential for continuous feedback in order to improve customer satisfaction and retention.

Keywords:  Complaint Management, Customer Satisfaction, Customer Delight, Customer Loyalty, Indian Banks.

Title: A REVIEW OF INDIAN BANKS IN SUSTAINING COMPLAINT MANAGEMENT TO ENHANCE CUSTOMER SATISFACTION IN THE COMPETITIVE ENVIRONMENT

Author: Dauda A. Kuyateh, Dr. Margie Parikh

International Journal of Interdisciplinary Research and Innovations

ISSN 2348-1218 (print), ISSN 2348-1226 (online)

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Abstract: Small and Medium-Sized Enterprise (SME) contractors’ behaviour on site has contributed to their non-compliance, leading to several accidents. The paper examined the activities of contractors’ in Ghana to determine their safety policy. Data collected from administered questionnaires were analysed using Structural Equation Modeling (SEM) software with EQations (EQS) version 6.2. Findings from the SEM analysis confirmed that the Rio coefficient and the Cronbach’s alpha coefficient on the internal consistency were over 0.70 criteria for acceptability. The influence of contractors’ safety policy features on the Health and Safety (H&S) compliance was statistically significant. The study makes a significance contribution towards SME contractors’ safety policy. The study further provides a significant insight for improvement in H&S compliance among SME contractors safety policy.

Keywords: Compliance. Construction Industry. Ghana. Safety Policy. SME Contractors.

Title: Significance of Compliance with Contractors’ Safety Policy

Author: Zakari Mustapha, Clinton Aigbavboa, Wellington Didi Thwala

International Journal of Interdisciplinary Research and Innovations

ISSN 2348-1218 (print), ISSN 2348-1226 (online)

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Abstract: In the paper, Web Logs Streaming is used to analyze streaming data and batch data. It can read data from Web Server and analyze the data based on the scenario. This basically implements the Streaming Data Analysis for Data Error extraction, Analyze the type of errors from log files and store in one host. The solution providing for streaming real-time error logs / IP addresses of the systems who are accessing the website. It provides a file which contains the keywords of error types for error identification or IP addresses of the people who are accessing the website using spark processing logic. After processing the data result file be placed in AWS Oracle table. Processing logic is written in Spark Eco systems and with Scala language. Spark SQL and Spark Streaming has been used in the project to get desired output. Kafka has been used for sending and receiving the data from the webserver. Kafka internally using Zookeeper for producing the data from the input file. With the help of Zookeeper, Kafka producer will be producing the data and Kafka Consumer will be receiving on the basis of given Topic and will be sending to Spark Streaming. Spark Streaming will be creating DStream and processing the seamless.

Keywords: Web Logs, Hadoop, Scala, Spark-streaming, Kafka, Zookeeper.

Title: Web Log Analysis

Author: G.Santhoshi, H.Meenal, Dr.D.Shravani

International Journal of Interdisciplinary Research and Innovations

ISSN 2348-1218 (print), ISSN 2348-1226 (online)

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Abstract: The study to assess the prevalence of ESBL-producing organisms in the South-South geopolitical zones of Nigeria was investigated. Clinical specimens of urine, stool, sputum, blood, high vaginal swabs, wound, pus and urinogenital swabs were obtained from health resource centers in Akwa Ibom, Cross River State, Delta Edo and Rivers States, all in South-South geopolitical zone of Nigeria. Double disk synergy test (DDST) was used to detect ESBL production. Quick identification was confirmed using Ceftazidime. Inositol Amphotericin B Agar (CIVA). Results from the study revealed that a total of 130 (20.1%) isolates were positive for ESBL production. Delta State had the highest percentage occurrence of 30.5% and Rivers State was least with 9.4%.  Urinogenital swab had the highest production for ESBL with 31(27.2%). Results of fitting logistic regression in univeriate and multivariable analysis revealed significant association of ESBL production with Isolate type (p<0.001) and States (p<0.0001). No association was observed for Source (p-value 0.60) and Patient location (p-value = 0.50). Isolate of E.coli were 1.83(95%, (11.20-2.79) times likely to be ESBL positive than those of K. pneumonia. Compared to Akwa Ibom, Edo Delta, Rivers and Cross River States were 2.02 (95%, CI 1.05-3.89), 3.20(95%, CI1.69-6.06) and 3.14(95%, CI 1.61-6.14) respectively, were likely to have ESBL positive result. Rivers State was not significant with p-value of 0.47.  The study has revealed the presence of ESBL- producing organisms in the study area. It is therefore recommended that concerted efforts must be made to control bacterial resistance to third generation cephalosporin caused by extended spectrum beta lactamases.

Keywords: ESBL-producing organisms, Clinical specimens, South-South geopolitical zone.

Title: PREVALENCE AND ASSESSMENT OF ESBL-PRODUCING ORGANISMS IN THE SOUTH- SOUTH GEOPOLITICAL ZONES OF NIGERIA

Author: ANDY, I.E., TIKU, D.R., OKPO, E.A., UTSALO, S.J.

International Journal of Interdisciplinary Research and Innovations

ISSN 2348-1218 (print), ISSN 2348-1226 (online)

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Abstract: Skin cancer is one of the diseases in the modern world which causes death to quite a few number of patients. Medical professionals and researchers are trying to find the root cause of the disease and produce effective medicines for the same. Most of the patients don't know about their skin cancer till it is in final stages.

Recent work has shown that skin cancer recognition from images is possible via supervised techniques such as combined with feature extraction techniques. Other supervised classification techniques, such as k-nearest neighbors also group pixels based on their similarities in each feature image can be used to classify the normal/abnormal images. Therefore image processing become our choice for an early detection of the skin cancer, as it is non-expensive technique.

Keywords: Skin cancer, health problem, diseases, radiation, Melanoma.

Title: Performance Analysis of Skin cancer Classification

Author: Mahima Gupta, Asst. Prof. Mohan Rao Mamdikar

International Journal of Interdisciplinary Research and Innovations

ISSN 2348-1218 (print), ISSN 2348-1226 (online)

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Abstract: Kerala is a unique masterpiece of nature. Its mind refreshing salient features such as flora and fauna, cultural elements and all makes it the Gods own country. Each tourism destination in Kerala possesses its own specific versatility and so the tourist could experience enormous joy, satisfaction and unforgettable memories at all tourist spot. Generally a tourist expects and enquires about the natural beauty and memorable experience at a spot, but now a day’s tourists are concerned about the ethical background of that destination too. So the ethical values and principles are main key factors of promotion of modern day tourism industry. This study is a humble attempt to make clear the importance of ethical values in tourism spots in Kerala. The primary data collected from visitors and local communities of various tourism spots in Kerala. 

Keywords: Code of Tourism Ethics, Ethical responsibility, Tourism destination, Ethical tourism.

Title: HEADSHIP AND SCOPE OF ETHICS IN TOURISM: A STUDY ON TOURISM SPOTS IN KERALA

Author: Sheeba Chandy, Dr.Biju.T

International Journal of Interdisciplinary Research and Innovations

ISSN 2348-1218 (print), ISSN 2348-1226 (online)

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Abstract: With the advent of knowledge economy, knowledge has become the most important component in determining the status of businesses today.  In this era of knowledge and information, knowledge has become the most crucial asset. Knowledge sharing plays a vital role to innovation. Current study is an attempt to look into the various theoretical concepts/theories that help to understand what motivates employees to share knowledge in the organisation. The impetus behind this examination is to explore the factors advancing knowledge sharing in the organisations. 55The study draws its base from literature associated with knowledge management and knowledge sharing. The literature review was extensively carried out and articles published in the field of knowledge management, knowledge sharing and other related areas were identified and reviewed. The findings include various characteristics of organization and employees that encourage sharing of knowledge between organisation and the practices which influence the behaviour emphasized for sharing knowledge are and provide useful information to increase understanding to motivate employees to share knowledge. The main limitation of the study is that the research has been carried out in view of the existing literature and empirical evidence could not be addressed. Also, an in-depth analysis of various knowledge sharing processes carried out in organisations can also be extended further.

Keywords: Knowledge, Knowledge management, Knowledge sharing, Motivation, Organization.

Title: Employee's motivation to share knowledge: A theoretical perspective on the existing literature

Author: Reenu Maheshwari

International Journal of Interdisciplinary Research and Innovations

ISSN 2348-1218 (print), ISSN 2348-1226 (online)

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Abstract: Indian pharmaceutical market is has a significant share in the world market. Digital marketing like other markets has made a wide impact on the pharmaceutical industry too. Digital marketing helps the organizations reach the target population hassle free. Digital; marketing, has been utilized to capture attention, develop emerging brands and brand equity. Many companies are opening up to digital marketing as it provides maximum outreach and scientific data for business analytics. These scientific data provide a platform comprising of scientific detailing to develop newer algorithms for the specialist doctors for an improved insight into the problems.

This is a study of 50 Super-specialists doctors who had DM/ DNB degree, with an in-depth interview format was used. A total of 50 websites of various super specialists’ doctors were inspected and researched in the study. Survey conducted also included top 15 pharmaceutical companies, 12 leading chain of hospitals and 16 stand-alone hospitals.

Among the specialist doctors included in the study, very few had their own website. Whereas, the hospitals had full-fledged websites. Though the primary objective of these websites was to book appointments, only a few had blogs and of interactive nature. On the contrary the pharmaceutical companies had well managed websites, with up to the mark content. Based on results of the study we can mention that, despite the fact that digital marketing in being used in the pharmaceutical companies, but it has a lower acceptance rate and its potential is yet to be utilized completely. 

In India, the use of digital marketing in pharmaceuticals and allied fields in particular the specialist doctors and application products, it is underutilized. In this tech savvy times, Digital marketing can be of great importance in creation of a brand value and raising equity. The authors highly recommend digital marketing as an effective tool to gain a maximum outreach and gain better outcomes for both the pharmaceutical industry and the super specialists doctors in coordination with minimal efforts and maximum outputs.

Keywords: Digital marketing, super specialist doctors, Indian pharmaceutical industry, novel methods of marketing.

Title: Relevance and impact of digital marketing in Indian pharmaceutical industry with specific reference to super specialists doctors

Author: Manoj Kumar, Prof. (Dr.) Bhausaheb Londhe

International Journal of Interdisciplinary Research and Innovations

ISSN 2348-1218 (print), ISSN 2348-1226 (online)

Research Publish Journals