Adoption Feasibility of Lemon Products

Anusha Punia, Rita Goel, Beena Yadav

Abstract: Lemon originated in Asian countries such as India and Malaysia. The scientific name for lemon is citrus limon. In India it is also known as nimbu, Bara nimbu, naranga etc. The study was conducted in two blocks of Hisar district namely Hisar-I and Hansi-I by random selection and by selecting two villages from each of the selected block at random. A sample of 100 respondents i.e. 25 from each village was drawn at random to assess adoption feasibility of lemon products. Perceived feasibility of lemon products was considered as profitable (50.0%), culturally and physically compatible (56.0% and 66.0% respectively), simple to make (47.0%) and most triable (57.0%). Regarding constraints, 81.0 per cent respondents perceived marketing of the product as the main constraint in adoption of lemon products.

Keywords: Lemon, adoption, feasibility, constraints.

Title: Adoption Feasibility of Lemon Products

Author: Anusha Punia, Rita Goel, Beena Yadav

International Journal of Interdisciplinary Research and Innovations

ISSN 2348-1218 (print), ISSN 2348-1226 (online)

Research Publish Journals

Vol. 3, Issue 3, July 2015 – September 2015

Citation
Share : Facebook Twitter Linked In

Citation
Adoption Feasibility of Lemon Products by Anusha Punia, Rita Goel, Beena Yadav