Abstract: This research paper analyzes the customers’ preferred customer retention strategy for customers of LINIS SIKAT Milk Tea Shop. To answer this, we had customers fill out our survey questionnaires to determine their most preferred CRS.
Keywords: Customer Retention Strategies, products and services.
Title: Analysis on the Most Impactful Customer Retention Strategies for Customers of LINIS SIKAT Milk Tea Shop in Dasmarinas, Cavite
Author: Ivan Pius Lim, Curl Hallie Garcia, Mikah Krezel Melikano, Mary Daffodil Cordero
International Journal of Thesis Projects and Dissertations (IJTPD)
Vol. 12, Issue 1, January 2024 - March 2024
Page No: 35-38
Research Publish Journals
Website: www.researchpublish.com
Published date: 28-January-2024
