Abstract: The study identified the guest satisfaction on the selected hot spring resort in Pansol, Laguna using the concept of RATER (Reliability, Assurance, Tangible, Empathy and Responsiveness). The study objectives were to know the profile of the respondents, to assess their guest satisfaction and to know if there is significant difference between the profile of the respondents and their assessment of guest satisfaction. The study was quantitative and had 284 respondents subjected from three selected hot spring resort namely Summer Wind Resort, Hacienda R Resort and Agua Caliente Resort. The result shows that most of the respondents that visits the resorts in Pansol, Calamba Laguna where mostly ages 18 to 30, female, with an educational attainment of college graduate. A monthly income of 10001 – 19999 places of origin from the Province of Cavite with a visit of day swimming and usually with family members. The guests where mostly satisfied with the different aspects of guest satisfaction such as reliability, assurance, tangible, empathy and responsiveness. While the result suggests that there is significant difference between the profiles of the respondents particularly the type of visit and aspects such as assurance and empathy.
Keywords: Guest, RATER, Resort and Satisfaction.
Title: GUEST SATISFACTION IN SELECTED PUBLIC HOT SPRING RESORTS IN PANSOL, LAGUNA
Author: Dr. Ernesto C. Mandigma, Jr., Alamo, Joanna Felizze A., Aguilar, Paula Nicole B., Ignacio, Alison Jan G.
International Journal of Thesis Projects and Dissertations (IJTPD)
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