TOURISM PROMOTION IN PUNJAB AND HARYANA: PROBLEMS AND PROSPECTS

PRIYANKA PATHAK MALHOTRA

Abstract: Tourism, a service – oriented industry, has emerged to be a revolutionizing phenomenon, especially in the second half of the present century, outpacing the manufacturing and extractive industries as a catalyst of the development process at the national as well as the global levels. Emergence of tourism as a leading growth industry is a part of a gradual process involving the displacement of manufacture from its dominant position and the transition to a service- oriented economy. In fact, it has come to weigh significantly in the growth strategies of the developed countries as also the developing ones. Accordingly, the modern day world especially developing countries tend often to over emphasize tourism promotion in their developmental efforts, taking  it as a quick and easy means to the end being sought. In certain economies, it is the foundation of the economic, socio –cultural and even human pyramid, while in most others it is contributing extent in the general development process and in the solution of their basic problems by exploiting their historic-societal – cultural and environmental resources. The operation of the tourism industry is not as simplistic as the term might seem to connote per se. A superficial view of tourism activity may elaborate it as simply movement of people from one place to another, inspired by any of the purposes but, underneath, it is rather a complex of various inter-linked and interacting processes. The multi – faceted nature of tourism makes it an intricate phenomenon, encompassing a whole gamut of issues, problems and challenges to be encountered both in the present and in the times to come. Besides, the impacts are irreducibly multi –dimensional, and there is often a tendency to club one aspect or type of impact with one or more of others. The present study also deals with the various problems and their prospects being faced by the Tourism in Punjab and Haryana. Both these states being Agriculturist dominant, the awareness for Tourism development and its advantages for the state are not clearly defined in the minds of a large number of people. In this paper we will discuss some of the problems being faced and how can they be overcome.

Keywords: Global Village, Infrastructure, Religious and Cultural Tourism, Skilled Manpower, Eco Tourism, Law and Order, Human Resource, Economic Development, Social Development.

Title: TOURISM PROMOTION IN PUNJAB AND HARYANA: PROBLEMS AND PROSPECTS

Author: PRIYANKA PATHAK MALHOTRA

International Journal of Social Science and Humanities Research

ISSN 2348-3156 (Print), ISSN 2348-3164 (online)

Research Publish Journals

Vol. 3, Issue 3, July 2015 – September 2015

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TOURISM PROMOTION IN PUNJAB AND HARYANA: PROBLEMS AND PROSPECTS by PRIYANKA PATHAK MALHOTRA