Vol 4 Issue 2 April 2016-June 2016

Abstract: Marketing is an art and a science. According to the American Marketing Association, marketing is "the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to create exchanges that satisfy individual and organizational objectives." Globally, the role of mobile brand in increasingly gaining importance in today’s telecom industry. The aim of this paper is to explore the relationship between Marketing Mix and Customer Satisfaction to using Huawei phone in China. The four dimensions of the Marketing Mix employed in this study are product, price, place, promotion. Telecom Company is seriously considered for these 4Ps activities to ensure that they allocate their resources effectively and efficiently to satisfy the customer. A total of 90 respondents were selected from customers of China who use Huawei phone. The data was input into SPSS and analyzed used an ANOVA Model. ANOVA results indicate that there some hypotheses: results of this study were as follows: H1 show that product and place were significant on Customer satisfaction. In addition, its shows that customer satisfaction mediates the relationship between Marketing Mix. This paper contributes to the theoretical orientation of marketing strategy and discuss about marketing mix (4ps) and also how the marketing mix strategy satisfied the customer. As a global company, Huawei has sought win-win development with local communities. As a responsible corporate citizen, Huawei has proactively integrated into local communities to support charities, education, environmental protection, health care, and disaster relief efforts. We strive to create value for local communities and help them achieve prosperity and sustainability. They have provided attractive and timely rewards to dedicated employees. As Huawei continues to grow, they have paid more attention to their employees' career development, providing varied career paths to help their diverse range of employees realize their individual value. The findings of this study indicate that the most important factor in age, career, monthly income, price, prefer type of phone this factor are significant. This factor is affected to the customer. These results support the ideas that despite the usefulness of the Marketing mix (4Ps) scale as a concept; it should be adapted for the customer environment as well. The marketing mix concept helps to understand the customer demand and also can understand how to capture the customer. Keywords: Marketing, STP, Marketing Mix (4Ps), Customer Satisfaction. Title: The Study of Huawei Mobile Phone Marketing Strategy That Impacts Customer Satisfaction Author: Ms. Mujun Wang International Journal of Social Science and Humanities Research ISSN 2348-3156 (Print), ISSN 2348-3164 (online) Research Publish Journals

Abstract: This paper presents the results of a research on a campaign called Seed Freedom, developed on Navdanya's farm - Bija Vidyapeeth - in 2012. Our essay focuses on the question of seed appropriation and domination practiced by large agribusiness corporations, since the 1960s to the present day's transgenic crops as well as the social movements' fight to keep their way of life and production. We plan to discuss and to put into a context the socio-economic problems that led to the Seed Freedom movement and the relationship between the protection of seeds and food production with the use of sustainable agriculture, environmental campaigns for the protection of biological diversity, and food sovereignty and safety in stark contrast to the agriculture mechanisms used by the broad market and the political and economic agreements which only benefit agribusiness corporations. Our goal is to prove that alternative forms of traditional farming used along with sustainable technologies can ensure not only environmental protection but also food sovereignty. Keywords: Seed Freedom Network, agribusiness, GM Crops, Navdanya food sovereignty. Title: Free Seeds: Connecting Freedom and Autonomy of Nature Author: Silva, Clayton Rodrigues França, Garcia, Loreley International Journal of Social Science and Humanities Research ISSN 2348-3156 (Print), ISSN 2348-3164 (online) Research Publish Journals

Abstract: In 2012, National Institute of statistics of Rwanda conducted the 4th population and housing census whereby the population projection was done about fertility and mortality .Based on the assessment of past mortality, it is assumed that life expectancy at birth in Rwanda will increase linearly up to 70 years with of course a significant decrease in infant mortality and under five mortality rates by the end of the projection period 2032.Therefore,the forecasts results should be inaccurate as long as the forecasting period becomes too big. Objective of this study was to apply Leslie matrix, Lee carter and ARIMA models in forecasting population dynamics in Rwanda. Leslie matrix model was used to determine the annual growth rate of female population which was r =2.33% .By ARIMA models, Forecasts showed a decreasing trend in IMR and U5MR from 2012 to 2015. The results showed that models used had a higher predictive ability because of their small root mean square errors where RMSE was found to be 0.124456 for IMR and 0.068576 for under 5 mortality rates (‰). Keywords: Leslie matrix, Infant Mortality Rates, Under 5 Mortality Rates, Lee-Carter model, ARIMA models, modeling and Forecasting. Title: Determining Population Projections Using Leslie, Lee Carter and ARIMA Models: A Case Study of Rwandan Population Dynamics Author: Dieudonne HATEGEKIMANA, Dr. Joseph K.Mung’atu, Dr. Marcel NDENGO International Journal of Social Science and Humanities Research ISSN 2348-3156 (Print), ISSN 2348-3164 (online) Research Publish Journals

Abstract: Rwanda agricultural is today characterized by low productivity due to some factors inputs. Maize production in the country is becoming increasingly important in Rwanda agriculture market. So the purpose of this research is then to determine the variance covariance relationship between variables which main factors could be identified and subsequently give more investment weight for maize quality and volume production development. These variables include organic fertilizer, cultivated area, improved seed, average temperature and annual rainfall The analysis of data done by using an orthogonal factor model to describe and determine the variance covariance relationship among many variables in terms of a few underlying called latent factors which can be not observed. The finding give the answer to our objectives. We found that there is a linear relationship between variables where annual rainfall indicates a negative correlation effect on production of maize. But other variables as average temperature, improved seed, organic fertilizer and cultivated area have positive correlation with production of maize. Next, we found that the improved seed variable shows a high correlation than other variables this suggests that is the most likely increase production of maize in Rwanda. Finally, the variance covariance relationship between factors was determined by estimating loading using rotation method. We found that in oblique rotation the variances explained by the first and second factors are greater than orthogonal rotation. In the oblique cases, the common factors are correlated and display a covariance variance value which is seems acceptable. Keywords: Covariance Relationship, Orthogonal Factor Model, A Orthogonal Factor Model for the Agriculture market. Title: Orthogonal Factor Model for the Factors Affecting the Production of Maize in Rwanda Author: Iradukunda M. Innocent, Dr. Mung'atu Joseph, Dr. Ndengo Marcel International Journal of Social Science and Humanities Research ISSN 2348-3156 (Print), ISSN 2348-3164 (online) Research Publish Journals

Abstract: Ethical issues are becoming more and more important to companies every year. Consumers are increasingly concerned about what they are buying; consumers’ purchasing culture in developed countries is moving in a more ethical direction. At the same time companies are facing scandals after making unethical decisions. The purpose of this independent study is to acquire the most comprehensive description of business ethics; in order to study different theories and definitions, understand the impact of globalization and importance of ethical legislation, as well as analyze current ethical issues in international business. Relevant literature was revised with the aim finding solutions how a company can avoid and manage ethical issues in a multi-cultural environment. Questions are: how multinational companies should deal with regulation differences between different countries and regions, and how they can handle the competition without making any unethical decisions. Yes, unethical behaviour can lower company´s costs (e.g. using child labour or mismanagement of safety regulations), but as societies grow richer, their willingness to pay for ethical behaviour increases. Ethical behaviour is highly important to a successful business ad that is why every employee should follow the company´s principles in ethical business. Ethical decision-making creates long-term additional value to the company and it can be measured by income or good reputation. Keywords: Ethics, Business, Globalization, Ethical Issues. Title: Ethical Issues in International Business Decision Making Author: Anna-Mari Hatakko International Journal of Social Science and Humanities Research ISSN 2348-3156 (Print), ISSN 2348-3164 (online) Research Publish Journals

Abstract: Nigeria Population continued to increase in momentum but showing decrease in population growth rate, its effects is a concerned to population experts. This paper work examined analytically, population growth rate and unemployment rate in Nigeria. Using secondary data retrieved from National Population Commission and National Bureau of Statistic (NBS) which were categorized base on population growth trend, growth rate of population, unemployment rate and relationship between population growth and unemployment. The data were presented using descriptive statistics. Thus, to ascertain hypothesis stated, spearmann ranking correlation for the analysis level of relationship between population and unemployment in Nigeria using IBM SPSS. Inc USA. Version 22, 2013. This result indicated that population growth rate was decreasing while unemployment growth rate was on the increase exponentially, alternative hypothesis was accepted at 0.005 (95% confidence level) showing relationship exist between the variables. Thus, valuable suggestions were made to mitigate the effects of population and discouraged its growth. Keywords: Population, Growth rate, Unemployment, Nigeria. Title: A Critical Analysis of Population Growth Rate and Unemployment Growth Rate in Nigeria, (2000-2011) Author: Luka Dung Gyang, Joshua Y. Gwanshak International Journal of Social Science and Humanities Research ISSN 2348-3156 (Print), ISSN 2348-3164 (online) Research Publish Journals

Abstract: Listening ability is one of the important skills in foreign language learning. Second language learners have significant problems in listening comprehension because that schools pay more attention to structure, writing, reading and vocabulary. It is noticeable that the graduates of university, English majors who intended to be teachers of English sometimes fail to understand the spoken language or cope with speakers in real life situations. The graduates who studied English for about 12 years, still find difficulties in understanding spoken language in real life situations or cope with speakers although they studied English for twelve years, two in primary school, three at preparatory, three at secondary stage and four at university. For this reason, the present study attempts to investigate some listening problems faced by English major students at education college, Misurata University.. Data gathered through questionnaire from the students' responses. Qualitative method was adopted to analyze the data obtained. This study revealed that listening comprehension is hindered by: limited knowledge of words, colloquial, accent, redundancy conversation, the speed, students are not encouraged listening to the programs on the radio or TV, Inadequate time to teach listening skills. Keywords: English majors, foreign language, teach listening skills. Title: Analysis of Barriers in listening comprehension among English majors at Education Faculty, Misrata University Author: Ahmad Almahdi Shteiwi, Mustafa Abdusalam Hamuda International Journal of Social Science and Humanities Research ISSN 2348-3156 (Print), ISSN 2348-3164 (online) Research Publish Journals

Abstract: Nigeria's economy as at today is facing serious economic challenges. This study investigated the effect of corruption on economic growth from productivity perspective in Nigeria using annual aggregate data from 1980 to 2014. A Generalized Method of Moments (GMM) technique was explored. Empirical results showed mixed outcomes. First, openness to trade, law and order, national system of innovation and corruption had a long-run relationship with productivity growth. Second, while capital expenditure was vulnerable to corruption, fitted productivity growth and consumers tastes influenced economic growth positively. Corruption from this perspective reduced the efficiency of labour and capital productivity. The paper therefore recommends that government should intensify its efforts at promoting the structures that promotes productivity and at the same time check unproductive expenditure on projects. Keywords: Corruption, economic growth, productivity, cointegration, capital expenditure. Title: Analysis of Corruption from Productivity Growth Perspective: Implications on Economic Growth Author: Ogunlana Olarewaju Fatai, Olohunlana Dapo Somod International Journal of Social Science and Humanities Research ISSN 2348-3156 (Print), ISSN 2348-3164 (online) Research Publish Journals

Abstract: This study was quantitative in nature using descriptive method of research to determine the impact of colonial churches on the growth and development of food enterprises. It aimed to determine the impact of colonial churches on the growth and development of food enterprise in terms of; revenue/sales, number of customer, number of competitors, number of employees, number of branches, and number of product line. In addition, it aimed to determine the impact of colonial churches on food enterprises, and the most problems encountered by the owner of food enterprises. The researcher constructed self-made questionnaire which was used as a research instrument. Sixty nine (69) respondents answered the survey questionnaire from different municipality of 1st, 2nd, and 4th district of Quezon Province particularly in Lucban, Tayabas, Sariaya, and Gumaca. The average distribution of 2011, 2012, and 2013 increased in terms of annual sales, for the annual number of customers most remained constant, and for annual competitors majority increased, and for annual branch most remained constant, and for annual number of employee it increased, and for the annual product line it remained constant. Indicators showed that colonial churches had a high impact and was clearly felt and observed with an average weighted mean of 3.40 on the growth and development of food enterprises. Colonial churches in Quezon Province had a high impact and was clearly felt and observed on the food enterprises with an average weighted mean of 4.04. Keywords: Implications, colonial churches, food enterprises, growth and development. Title: Colonial Churches: Their Implications on the Growth and Development of Food Enterprises in Quezon Province, Philippines Author: Leomar C. Miano, Maribeth B. Villon International Journal of Social Science and Humanities Research ISSN 2348-3156 (Print), ISSN 2348-3164 (online) Research Publish Journals

Abstract: Bangalore or Bengaluru and Kolkata are two cities in India with IT & IteS industries provide substantial employment opportunities for skilled people in India. The industry is heavily dependent on outsourcing, mainly catering to the market of the developed west. While Bangalore is the prime IT industry destination in India, Kolkata lags far behind it. The paper seeks to highlight the differences of status of industries in two cities, and the factors governing such differences. Job generation, investment attraction and revenue generation in IT sector are the key areas where all the cities are following Bangalore at present. Kolkata is chosen for comparison, as Bangalore lies at the extreme opposite end of the spectrum. The paper is based on literature survey and analysis of secondary data for analysis of job mobility. Keywords: Bangalore, Kolkata, IT, IteS, job mobility, industry. Title: The Job Mobility of IT Engineers: A Comparison between Kolkata and Bangalore Author: Bhaskar Chaudhuri International Journal of Social Science and Humanities Research ISSN 2348-3156 (Print), ISSN 2348-3164 (online) Research Publish Journals

Abstract: In Mwanza city women form a major part of the fish vendors especially in the shore of lake Victoria,and unorganized markets at street markets in Mwanza city. This paper examine the Effectiveness of Skills Upgrading Programme on the Performance of Women fish vendors in mwanza city. Effectiveness of Skills Upgrading Programme for women fish vendors is a vital mechanism for women entrepreneurial activities to make a meaningful contribution to the performance of their business. Therefore the study employed the cross sectional design. It was utilized to collect data through research questionnaires and interviews administered to respondents. The data was collected by questionnaire instrument and then analyzed. The Data collected were coded and analyzed using computer software programme SPSS. The results revealed that women fish vendors who have attended skill upgrading programme still face competition and problems on markets for selling their fish. Many skill upgrading programme given to women were not relevant to the business performed by women fish vendors. Majority of women fish vendors in mwanza city are engaged in selling fish of various species and they are still poorly improved. Basing on the findings of the study, it was concluded that, efficiency of skill upgrading programme given to women had no yet improved the performance of the women fish vendors , therefore, women fish vendors need efficiency of skill upgrading which is relevant to their business performed in order to improve its performance. Further it is recommended that; providers of skill upgrading programme to women fish vendors should provide the skills basing on the type of business performed by them. Keywords: Skill Upgrading Programme, Women Fish Vendors. Title: Effectiveness of Skills Upgrading Programme on the Performance of Women Fish Vendors in Mwanza City-Tanzania Author: Sunday Isdory Mkama International Journal of Social Science and Humanities Research ISSN 2348-3156 (Print), ISSN 2348-3164 (online) Research Publish Journals

Abstract: Jhumpa Lahiri, Pulitzer Prize winner was born on July 11,1967 in London the daughter of Bengali Indian immigrant is an American author. Interpreter of Maladies (1999) is Lahiri's debut short story collection. The Namesake (2003), was adopted into the popular film of the same name . In her recent Unaccustomed Earth (2008) she moves on to a scrutiny of the fate of the second and third generation. The Lowland is the latest novel. Lahiri's book Interpreter of Maladies collected nine stories. The all stories address sensitive dilemmas in the lives of Indian immigrants with themes such as marital difficulties, miscarriages and the disconnections between first and the second generation United States immigrants. Keywords: Jhumpa Lahiri, recent Unaccustomed Earth, marital difficulties, miscarriages and the disconnections. Title: Review of Literature Jhumpa Lahiri Author: Gulab Dhar International Journal of Social Science and Humanities Research ISSN 2348-3156 (Print), ISSN 2348-3164 (online) Research Publish Journals

Abstract: Domestic violence (DV) is an epidemic affecting women in our nation regardless of age, race, economic status, nationality, religion, or educational background and is often overlooked, denied and even excused. When Health Care Providers notice and acknowledge the warning signs and symptoms, reporting is necessary. The Health Care Provider’s knowledge level regarding signs and symptoms of domestic violence influences the success of reporting any suspicious behaviors to appropriate departments for future investigation. Domestic violence is defined as behaviors used by one person in a relationship to control the other resulting in physical or psychological injury. Partners can be married or not married, lesbian, gay, heterosexual living together, separated or dating. The consequence of DV results in a decline of economical, social, psychological, spiritual, and emotional well-being of victims and is the major factor that contributes to morbidity and mortality among women (World Health Organization (WHO), 2009). Using evidence-based practice, the author presents a systematic in-depth review investigating the relevant studies and doing preliminary literature searches that can answer the question:”Does the assessment of domestic violence help to disclose the act of DV in women population?” Keywords: domestic violence, prevention, assessment, research, intimate partner violence, screening, victim psychology, statistics. Title: Prevention of Domestic Violence Author: Carmen Sigley International Journal of Social Science and Humanities Research ISSN 2348-3156 (Print), ISSN 2348-3164 (online) Research Publish Journals

Abstract: The Purāṇas have come to us as an explaination to some abstruse Vedic passages. The Prakāśa form of Brahman is called Śiva and the Vimarṣa form of the Brahman is called Śakti. Among the 18 Purāṇas, Brahmānḍa Purāṇa is well known for the extolation of Devī Lalitā. Lalitāsahasranāma containing 320 ślokas in three chapters occurs in the second part the Brahmāṇḍa Purāṇa, which is the last of Śrī Vedavyāsa’s 18 Purāṇas. Even a cursory reading of this will impress one with the importance attached by Śrī Vedavyāsa to the subject of Mantraśāstra in the last of his Purāṇas. Keywords: Lalitāsahasranāma, Śrī Vedavyāsa Title: A Study of Some Names in Lalitāsahasranāma Related to ‘Darśanaśāstra’ Author: Medha Deshpande International Journal of Social Science and Humanities Research ISSN 2348-3156 (Print), ISSN 2348-3164 (online) Research Publish Journals

Abstract: To eliminate the gap of non-compliance for the Concession Agreement particularly an Annex on Environmental Obligations of the Hydropower Projects in Lao PDR, Ministry of Natural Resources and Environment to Lao PDR (MoNRE) has to monitor and judge on the Evaluation of the Concession Agreement’s Annex on Environmental Factors of the Hydropower Project which approved by MoNRE to Lao PDR. Hydropower Projects Environmental Factor Compliance Monitoring is not only conducted in accordance with the mandate. It is also a promotion for the Environmental Obligations Implementation via granting an award to the most environmental friendly project. AHP is used to help Expert’s Judgments on the Evaluation of the Concession Agreement’s Annex on Environmental Factors of the Hydropower Project in Lao PDR, and to rank the best environmental friendly project among 3 case studied hydropower projects in ranges from 500-1000 MW by means of 5 main environmental criteria derived from Environmental Impact Assessment (EIA) reports as well as deriving some key indicators and parameters from approved Concession Agreement’s Annex on Environmental Obligations, Environmental Monitoring Guideline and Checklist and interviewing 7 expertise skill inspectors from DESIA, MoNRE. The research’s finding shall help projects to improve the future Environmental Obligations Compliance based on these performance factors. Also, an Applying AHP to Evaluate the Concession Agreement’s Annex on Environmental Obligations of the Hydropower Project in Lao PDR shall contribute to research field of management science, environmental science, hydropower engineering and other related filed like social development. Keywords: Concession Agreement (CA), Environmental Obligation, Environmental Compliance, AHP, Hydropower. Title: Expert’s Judgments on the Evaluation of the Concession Agreement’s Annex on Environmental Factors of the Hydropower Projects in Lao PDR using AHP Approach Author: T.Onemanisone International Journal of Social Science and Humanities Research ISSN 2348-3156 (Print), ISSN 2348-3164 (online) Research Publish Journals