Vol 6 Issue 2 October 2018-March 2019

Abstract: The purpose of this research is to measure the impact of compensation and work environment towards the employee performances mediated by the job satisfaction. This is a quantitative research using the previous measurement scale. Sample of this research is the whole employee of Sinarbali Binakarya industry in Denpasar Bali Indonesia in total 82 persons. The sample identified as the population with saturation technique. The result shows that the compensation and work environment partially have the positive influence towards the job satisfaction and employee performance. The satisfaction is significantly mediated the relation of compensation and work environment towards the employee performance. Contribution of this research is to strengthen the theory and result of the previous study and also a faith to the world of practice related to the behavior of the compensation variable effect.

Keywords: compensation, work environment, job satisfaction, employee performance, construction, Bali.

Title: THE IMPACT OF COMPENSATION AND WORK ENVIRONMENT TOWARDS JOB SATISFACTION TO AFFECT THE EMPLOYEE PERFORMANCES

Author: I Komang Oka Permadi, Nengah Landra, I Gusti Agung Eka Teja Kusuma, I Nengah Sudja

International Journal of Management and Commerce Innovations 

ISSN 2348-7585 (Online)

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Abstract: The main aim of this research paper is to study the broad concept of global marketing. This paper will also focus on what can and cannot be classified into global marketing and the importance of it. Apart from all these topics, the factors that affect the marketing activities at the global level are also explained.

This paper will show that the marketing done at a global level has a lot more dimensions as compared to domestic marketing. A lot more factors have to considered as the area to be covered is bigger and consists of a larger variety of cultures, products, economies and trade barriers, etc. Companies also have to consider the communal differences, religious beliefs and the laws of the countries in which they plan to market their products. Due to all these factors and differences, it becomes very clear for the companies that the strategies they have implemented in one country may not work in another country. Considering everything, it becomes very clear that marketing is one of the most crucial activities for a company and its success whether in the domestic market or the global market.

Title: GLOBAL MARKETING: WHAT ALL IT CONSISTS OF, ITS IMPORTANCE AND THE FACTORS AFFECTING IT

Author: Raghav Baweja, Ronit Bose, Sharad Mahajan, Anshika Chugh

International Journal of Management and Commerce Innovations 

ISSN 2348-7585 (Online)

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Abstract: Technological developments have positive direct implications for the business world, government, and human lifestyle. Online repurchases are of particular concern for Lazada's company behind the declining number of visitors on Lazada's e-commerce platform. The purpose of this study is to determine the role of perceived value in mediating the utilitarian and hedonic shopping value influences on intent to online repurchase. The study was conducted on Lazada online shopping site with a total of 90 respondents. Data obtained by distributing questionnaires were analyzed using technical analysis of structural equation modeling (SEM) based on partial least square (PLS). The results of this study indicate that utilitarian shopping value has a positive and significant effect on perceived value and intent to online repurchase. Hedonic shopping value has a positive and significant effect on perceived value and intent to online repurchase. Perceived value is able to mediate the positive influence of shopping values and hedonic shopping value positively and significantly on the intent to online repurchase on Lazada's online shopping site. This shows that perceived value has an important role in the utilitarian shopping value and consumer hedonic shopping value, thus increasing the intent to online repurchase on Lazada's online shopping site. In addition, Lazada management is expected to continue to pay attention to the values perceived by consumers such as utilitarian and hedonic and perceived value so that users continue to make repeat purchases online for goods or products provided on Lazada's e-commerce platform.goods or products provided on Lazada's e-commerce platform.

Keywords: E-Commerce, Utilitarian Shopping Value, Hedonic Shopping Value, Perceived Value, and Intent to Online Repurchase, Lazada.

Title: The Role of Perceived Value Mediate the Effect of Utilitarian and Hedonic Shopping Value on Intent to Online Repurchase

Author: I Gusti Ngurah Made Widia Astawa, Tjokorda Gde Raka Sukawati

International Journal of Management and Commerce Innovations 

ISSN 2348-7585 (Online)

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Abstract: This research was conducted on XYZ BANK customers in Denpasar City, Bali Province. Data collection is done by survey method using questionnaire instruments. The method of determining the sample used is nonprobability sampling with a purposive sampling technique totaling 110 respondents. This study uses Partial Least Square (PLS) analysis techniques.

The results of the analysis show that perceived quality has a positive and significant effect on brand image, brand trust, and brand loyalty. Likewise, brand image and brand trust also have a positive and significant influence on brand loyalty. This study also found that brand image and brand trust significantly mediated perceived quality of brand loyalty. The theoretical implications of this research are expected to enrich references and science, and practically it is expected to be used for the management of XYZ BANK in planning a marketing strategy that as a whole is related to variables perceived quality, brand image, brand trust, and brand loyalty.

Keywords: Brand Image, Brand Trust, Perceived Quality, Brand Loyalty.

Title: The Role of Brand Image and Brand Trust Mediate the Effect of Perceived Quality on Brand Loyalty

Author: Ni Ketut Yuliantari Purnama Dewi, Ni Nyoman Kerti Yasa

International Journal of Management and Commerce Innovations 

ISSN 2348-7585 (Online)

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Abstract: This study comes to investigates the recruitment and selection policies effects on job performance in the Jordanian university.Moreover, the target populations in this study are all public Jordanian universities.  The managerial and assistant staffs are the sample, the total number of respondents before the questionnear distribution was (227), after include the data where was collected in SPSS statistical program found the questionnear number valid for statistics are (166). Moreover, For the data analysis, this study used SPSS statistical software program edition “20” to find some  testing such as, Factor analysis, Readability analysis, Descriptive analysis , Correlation analysis and Regression test to testing the Hypothesis. At end of all, the results showed all the hypothesis has a positive significant and this study came to confirmed the policies where has placed in the universities internal law for recruitment and selection is effective to enhance the job performance. The results indicated that the recruitment and selection policies if applied as it mentioned in internal law at universities it has a positive significant affect in job performance at Jordanian universities. Regression analysis show the recruitment affect on job performance in rate of .431. Additionally, show the selection presents .235 affect job performances. That is mean the recruitment and selection policies have a positive effect on job performance when they managers applied.

Keywords: Recruitment, selection, job performance.

Title: Selection and Recruitment Policies of Managerial Staff and their Impact on Job Performance in Jordanian Universities

Author: Mohamad A.S Al-Enzi

International Journal of Management and Commerce Innovations 

ISSN 2348-7585 (Online)

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Abstract: The rapid development of telecommunication and information technology and telephone usage have been dominated by smartphones. The higher growth rate of smartphone users also increases the demand for smartphones. The purpose of this study was to explain the effect of country of origin on brand image, to explain the influence of country of origin on purchasing decisions, and the influence of brand image on purchasing decisions, and explain the role of brand image in mediating the effect of country of origin on purchasing decisions on OPPO smartphones in Denpasar City. This research was conducted in Denpasar City and the population in this study were people who had bought and used OPPO smartphone products in the city of Denpasar. The sample in this study consisted of 100 respondents. This study uses a method of determining non-probability sampling techniques that are selected by purposive sampling. Data were analyzed using path analysis techniques.

The results showed that the country of origin had a positive and significant effect on the brand image of OPPO smartphones in Denpasar City. Country of origin has a positive and significant effect on purchasing decisions on OPPO smartphones in Denpasar City. Brand image has a positive and significant effect on purchasing decisions on OPPO smartphones in Denpasar City. Brand image positively and significantly mediates the influence of country of origin on purchasing decisions on OPPO smartphones in Denpasar City.

Keywords: Country of Origin, Brand Image, Purchasing Decisions, Smartphone, Oppo.

Title: The Role of Brand Image Mediate the Influence Country of Origin on Purchasing Decisions on OPPO Smartphones in Denpasar City

Author: Ni Putu Wiwik Suastari, Ni Made Rastini

International Journal of Management and Commerce Innovations 

ISSN 2348-7585 (Online)

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Abstract: This paper presents results from a study which assessed the implications of electronic banking on customer retention and revenues of commercial banks in Tanzania. The study examined how electronic banking contributes towards customer enrollment and retention in Tanzania commercial banks, and how electronic banking translates itself into additional revenues for commercial banks. The study used qualitative methods and approaches. Data for the study were collected using three data collection approaches namely, interview, questionnaires, and focused group discussions. The study found that e-banking has a significant role on customer enrollment and retention for commercial banks. It was also found that charges and commissions’ charges on e-banking transactions have significantly increased revenues for commercial banks. The study further revealed that effectiveness of e-banking is sometimes impaired by network connectivity problems, and insufficient knowledge of customers on the language used in e-banking menu. The study recommendations e-banking awareness programs, commercial banks to be more innovative in designing more e-banking services to enable customers to enjoy more banking services.

Keywords: E-banking, Customer retention, Revenues, and Tanzania.

Title: IMPLICATIONS OF ELECTRONIC BANKING ON BANK REVENUES:  EVIDENCES FROM TANZANIA

Author: DR. HARUNI MAPESA

International Journal of Management and Commerce Innovations 

ISSN 2348-7585 (Online)

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Abstract: The purpose of this study is to analyze the influence of organizational climate, compensation and career development on employee retention. Research location at Ayodya Resort Bali. This study uses a quantitative approach. The sample in this study were were 149 contract employees using the nonprobability sampling method, namely purposive sampling technique. The instrument of this study used a questionnaire which was analyzed using multiple linear regression analysis. Based on the results of the analysis it was found that organizational climate, compensation and career development had a significant influence on employee retention. This shows that the more conducive the organizational climate in Ayodya Resort Bali, the higher employee retention. Likewise, the higher the compensation and the better career development provided by the company, the higher employee retention will be.

Keywords: Organizational Climate, Compensation, Career Development, Employee Retention, Ayodya Resort Bali.

Title: The Influence of Organizational Climate, Compensation and Career Development on Employee Retention

Author: Ni Putu Ayu Septiani, I Gusti Salit Ketut Netra

International Journal of Management and Commerce Innovations 

ISSN 2348-7585 (Online)

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Abstract: This article represents changing opinion of people in relation to sharing of assets and services. Article highlights how people is giving preferences to innovative concept of sharing economy over traditional sectors. It covers major classification, platforms and areas of sharing economy. Article gives importance to successful progression of Sharing economy .Additionally it traces some rewards from sharing economy like low-cost Goods and chattels, increases an effective environment of cooperation and coordination for communities ,as everything comes with some concerns; same is the case with sharing economy it has some complications like privacy of people are hampered, time is wasted etc. People are dependent on sharing economy platforms .Additionally sharing economy is having bright future in the India and abroad.  Some suggestions are given and conclusions are drawn.

Keywords: Sharing Economy, platforms, progression, rewards and difficulties.

Title: Sharing Economy: “Decentralized Ecosystem for New Age Businesses”

Author: Dr. Aanchal Bhardwaj

International Journal of Management and Commerce Innovations 

ISSN 2348-7585 (Online)

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Abstract: Women are great at setting goals but less consistent in maintaining their personal goals if family needs arise. Accountability can help women retain a clear perspective of the importance of investing and keep them on track to a secure financial future. Women are making more short-term and long-term decisions about money. Women are better investors. Over the past few years there are plenty of studies by academe and investment companies in investment behavior, attitudes, and outcomes between men and women. The findings demonstrate that as a results of their completely different approach to investment, and their temperaments, female investors produce results that are more consistent and persistent. It additional explores sorts of academic processes and materials which will rework investment behaviors among girls. The study provides an insight concerning the investment pattern of ladies. Women are perceived as risk aversers. So, this project aims at understanding the investment behavior of ladies investors by taking their responses on numerous factors like risk, return etc.

Keywords: Gold, silver, investment, returns, risk.

Title: A STUDY ON INVESTMENT BEHAVIOR OF WOMEN IN GOLD AND SILVER AS AN INVESTMENT OPTION

Author: Ms. N. SANGEETHA

International Journal of Management and Commerce Innovations 

ISSN 2348-7585 (Online)

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Abstract: In the Indian scenario both men and women are going for employment not only to meet their financial demand but also to live with comfort. As a result, the needs and wants of the people have increased. In the recent years, many manufacturing companies have diversified their business activities to meet both the needs of the household and industrial users and there by introducing lot of new technologies in the automobile sector. In automobile sector the car is very essential for today’s generation. Reliability, modern style and economy are demanded by the mass segment, while convenience is the important feature for the emerging segment seeking the power and pleasure of riding a car. The manufacturers are responding to these Consumer needs with the introduction of new models with innovative technology in different varieties.

Keywords: Primary market, benefits and demerits, costs, extent literature review.

Title: A STUDY ON CONSUMER SATISFACTION TOWARDS AMT CAR WITH SPECIAL REFERENCE TO ERODE CITY

Author: Assistant Professor N.Vijayalakshmi

International Journal of Management and Commerce Innovations 

ISSN 2348-7585 (Online)

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Abstract: The purpose of this study is to explain the effect of corporate image and customer relationship management (CRM) on Telkomsel Cash (Tcash) customer satisfaction and loyalty in the Province of Bali. This study uses a quantitative approach. The sample in this study were 140 Tcash customers who conducted transactions in Bali using non-probability sampling methods and purposive techniques. The instrument of this study used an online questionnaire which was analyzed using path analysis. The results of this study indicate that corporate image and CRM have a significant positive effect on customer satisfaction and loyalty. Tcash needs to maintain and improve the implementation of the customer relationship management program to increase customer loyalty, Tcash can improve customer satisfaction by providing convenience, comfort and security in digital transactions and its features are always up to date with technology and Tcash is expected to be able to maintain and increase customer trust.

Keywords: Corporate Image, Customer Relationship Management, Satisfaction, Customer Loyalty, Tcash.

Title: Effect of Corporate Image and Customer Relationship on Customer Satisfaction and Loyalty

Author: Putu Bunga Paramita Ditthadharmayani, I Gusti Ayu Ketut Giantari

International Journal of Management and Commerce Innovations 

ISSN 2348-7585 (Online)

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Abstract: The purpose of this study is to examine the effect of product quality on the decision of brand switching through customer satisfaction. The variables examined in this study are the variables of the influence of product quality, the decision to move the brand through customer satisfaction. The population of this study were Smartphone users who had used the Samsung brand with purposive sampling method, which had the criteria of ever using Samsung products, domiciled in Denpasar City, and had the last high school education. Data was collected through questionnaires. The analysis technique used is a sobel test using path analysis. Based on the results of the analysis found that product quality variables have a positive and significant effect on customer satisfaction. Product quality variables have a negative and significant effect on brand switching decisions. Variable of customer satisfaction has a negative and significant effect on the decision to move the brand of Smartphone users. Consumer satisfaction mediates the influence of product quality with decision to move the Samsung brand to another brand.

Keywords:  Product quality, customer satisfaction, brand switching, Samsung.

Title: THE ROLE OF CUSTOMER SATISFACTION AFFECTED PRODUCT QUALITY AGAINST DECISION OF BRAND SWITCHING

Author: Made Hary Mahesa Putra, I Gusti Ayu Ketut Giantari

International Journal of Management and Commerce Innovations 

ISSN 2348-7585 (Online)

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Abstract: The purpose of this research to test the influence of product quality and brand image to Positive Word Of Mouth through customer satisfaction shoes sports Nike. The number of samples to be taken as much as 140 consumers shoes sports Nike with the methods purposive sampling. Data were collected through the distribution of the questionnaire. Technique the analysis used is sobel test by using path analysis. Based on the results of the analysis found that the variable quality products it has some positive effects and significantly to it WOM consumers Nike sneakers, the brand image it has some positive effects and did not significantly to it WOM Nike sneakers, it has some positive effects variable product quality and customer satisfaction significantly to Nike sneakers , it has some positive effects variable brand image and customer satisfaction significantly to Nike sneakers, it has some positive effects and variable customer satisfaction and consumer WOM it significantly to Nike sneakers Denpasar city.

Keywords: quality products, brand image, customer satisfaction, positive word of mouth, nike.

Title: THE ROLE OF CUSTOMER SATISFACTION MEDIATING THE EFFECT OF PRODUCT QUALITY AND BRAND IMAGE ON POSITIVE WORD OF MOUTH

Author: Ida Ayu Putri Widiasuari Riyasa, Ni Wayan Ekawati, Ni Made Purnami

International Journal of Management and Commerce Innovations 

ISSN 2348-7585 (Online)

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Abstract: It has been observed that an increasing awareness within business organizations on the reason of going green and adopting environmental friendly techniques. Nowadays corporate world is going global, the business is experiencing a shifting from conventional finance to modern capacity based economy which is ready to explore the new economic green facts of business. As, green human resource management has become a very important business strategy for organizations where human resource departments play an active role in going green. This paper study the green human resource practices follow by organizations all over the globe and the benefits and challenges of going green and impact of organizations outcome. The research shows that Green HRM has two major elements- environment friendly Human Resources practices and the preservation of knowledge which helps the organization people to become aware of their corporate social responsibilities and the green practices in better way.

Keywords: Green house resource management, Green management practices, Sustainable Development, Green initiatives.

Title: Green HRM: Strategic tool for Organization to Greening People

Author: Dr. Aditi Jain, Ms. Neha Adlakha

International Journal of Management and Commerce Innovations 

ISSN 2348-7585 (Online)

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